Art Direction: Soonduk Krebs
Deliverables: Branding, Poster Design, Motion Design,
On March 16, 2020, the lights went out on Broadway stages in New York City. The COVID-19 Pandemic has hit the theatre industry especially hard, with hundreds of actors, musicians, crew, and more out of work. This summer, we look towards Broadway's grand reopening. But Broadway is going to need a campaign to bring the audiences back: enter Broadway On. Broadway On is a celebration of light, both the light coming back to the stage, to the light in the hearts of every theatergoer.